MIKE ROSSI BACKGROUND 1980 - 1990 - Founding creative partner of Freedman & Rossi BBDO. Accounts: Gillette. Edgars. Castrol. Elizabeth Arden. Plus pharmacy. Johnson & Johnson. Mamas Pies. Elida Gibbs 1990 - 1995 - Creative consultancy to advertising agencies. Agencies include: FCB. TBWA Hunt Lascaris. Ogilvy & Mather (created the hugely successful Mnet ‘Animals’ campaign with copywriter partner in 1995). Y&R. Greys. 1994 - Started Creative Outsource. Philosophy based on: Only use The Best of Breed. Creative and strategic people with proven track records - no juniors. Advertisers should pay for what they need when they need it not for an infrastructure. Providing all the services an advertiser needs from creative concepts right through to production.